Business Tidbits and the Beauty Icon Status of Doe Deere

The instantly iconic Doe Deere is one of the most successful female entrepreneurs of recent years. Her shock of blue -and occasionally pink or purple- hair may be the attention grabbing feature. A close second is her brightly colored makeup. This makeup is additionally her business. Her business venture that began as a bit of a gamble is her now iconic and fairly famous makeup company Lime Crime.


Lime Crime was started in the year 2008. Doe Deere chose to sell makeup as a part of her fashion ebay store. Her ebay store -which was called Lime Crime- was mainly for clothing she designed. The makeup addition was a decision she chose to make because she liked wearing brightly colored makeup in the photos of her modeling the clothing for her ebay store. Enough customers asked her where she got her makeup that she decided to start making makeup to sell on her store. She said that at the time she often would use stage makeup to have high pigments. When she started making her own makeup she started mixing all sorts of ingredients together to make her own bright colors.


She simply says that if you have a great business idea, pursue it. It is so easy now to use ebay or Etsy to start to sell a product. Even Facebook has become a marketplace. The other thing Doe Deere recommends is to have a secure website so customer’s information is safe. She has said that at one point the Lime Crime website had a safety concern, where they needed to up their security. Knowing who your customer is and how to market to them is important too. Marketing is how a product captures the attention of consumers. Doe Deere and her employees work hard to create eye catching advertisements for social media using their makeup. Everything is eye catching about their ads. The bright colors of the makeup helps to make the makeup that much easier to sell. The Lime Crime makes for gorgeous and eye catching makeup products that are alluring to the eye. In particular, the Lime Crime lip colors really draw in potential customers.


On her business person recommended reading list is the title: Think Big and Kick Ass by Donald Trump. The Brand Gap and Zag by Marty Nuemeier are additionally on her list of recommended reading for entrepreneurs.

You may be as successful as Doe Deere though, if you consider her business tidbits. If you have a business idea you are interested in undertaking, be like Doe Deere to go on and take it.

The exponential growth of Hawaiian Volcanic water, Waiakea

Did you know that more than half the population in third world countries has no access to clean drinking water? The majority of these communities have to deal with the disease outbreaks such as cholera that result from using water that is contaminated.

There is one businessman who understands that even though alone he cannot manage to end the problem in the third world, at least he can try and solve for the few communities that he is currently working with. According to Specialty Food, The Waiakea water is a brand of mineral water that is taken from the natural springs of Hawaii. The excess of the proceeds that come from selling this water go directly into funding these charities.

This year alone, the company has attained an exponential growth of more than 5000 percent. When they started the company, they were only giving out supplied of 2000 cases every year, however, the business has really expanded and they are currently supplying 120,000 cases.

This is the growth that has helped the company supply more than 500 million liters of water in Africa.

The brand has really expanded their market and is now selling in more than 30 states in the country. They have undertaken a project to help them increase their water production in Hawaii by building another plant. The company, which was struggling to find startup capital is now worth more than 10 million dollars and is still growing.

The stores stocking the water include WholeFoods and WaWa and the managers are in talks with other businesses to have the water there too. Ryan Emmons, the founder of the brand says that he is extremely proud of the progress that they have made with the company.

How the brand was born

Ryan was taking a stroll near Mauna Loa when he realized that he had one of nature’s most important resources at his doorstep. Crunchbase revealed to us that the Waiakea spring water is naturally filtered through by thousands of feet of volcanic rock and ends up with a very delicious alkaline taste. For each liter of the water purchased, the company pays for the provision of 650 liters of clean water in Africa.

The company has clearly made huge achievements in sustainability. In fact, they will soon be certified as carbon neutral and with the growth rate they are experiencing, things will get better for them.

Learn more about Waiakea Water:

The Unicorn Queen

Doe Deere Ideamensch
Sometimes when you really want something and it isn’t available, you have to create it yourself. That is exactly what Russian born musician turned make-up artist, Doe Deere did when she created Lime Crime.

Deere came to the states when she was seventeen. She took up residency in New York where while performing as a musician she also received a degree in fashion. She was already beginning to sew her own clothing. The artist was drawn to the bold and the bright and when she couldn’t find those colors, Deere decided to turn her existing fashion line, Lime Crime, into a make-up line. Her collection carries the eye popping colors that she and so many others were long searching for. She can easily recall applying make-up on her girlfriends at just nine years old. Make-up and fashion have always been her biggest passions.

Doe Deere is referred to as the queen of unicorns. She calls her fans unicorns because like she, they are all unique and beautiful. Her products, which include lipstick, eye shadow, and nail polish, can be bought directly online at Deere runs her business out of Los Angeles and is heavily involved with the creation and development of each product. Her collection is animal cruelty-free and she tests each finished product on herself prior to putting it on the market. Deere likes to take credit for creating the liquid-matte lipstick that she calls “Velvetines.”

The self-proclaimed “Unicorn Queen” doesn’t create her shades and hues to make people look beautiful, but rather creates them to help people feel beautiful. She does not limit her products to any gender and endorses both sexes wearing her make-up. The same woman, who now speaks at seminars, once sold temporary tattoos to her classmates at age thirteen. Needless to say, she knows a thing or two about being a successful entrepreneur. If Doe Deere’s name or face wasn’t familiar to you before, you will not be able to forget the lavender colored, sometimes orange, hair once you hear from her again.

Learn more:

Question and answers about the Lovaganza

What is the Lovaganza?
The Lovaganza is an event that has been prepared to celebrate the cultures of this earth. The Lovaganza had been scheduled to take place in the year 2015, but the event was postponed to 2020 between the months of May to September.

Why was the event postponed?
First, the event was postponed to give the event planners time to prepare well. Second, the event planners on Tumblr saw the need for waiting so that they can make good use of the emerging technologies, especially in filming and exhibitions.

How has the Lovaganza been organized?
Just like any other event, there is a lot of planning that has been made to make this event a success. First, the event has been divided into two structures. First, there is the Lovaganza Entertainment Franchise which is responsible for generating income that will be used in the preparation of the event. Second, there is the Lovaganza Foundation that focusses on improving the lives of people by relying on the income that has been generated from the Lovaganza Franchise.

Is there anything else that one should know about the Lovaganza?
Yes. Before the real event of Lovaganza, there is a travel show that has been organized to make people aware of the real event. The travel show kick starts in the year 2017 and will achieve its aims through the use of films and exhibitions. The films that will be used in this case are already filmed in different parts of the world like Spain and United States of America as well as France. Also, it’s important to note that Lovaganza event has been inspired by the Bohemian adventure.

Where will be the event be held?
Lovaganza event will be held all over the world as different venues have already been chosen. Currently, eight venues have been designated in Africa, Asia, North America, South America, Europe and Pacific region. According to the event organizers, this event has been inspired by several things. First, it has been inspired by events of the past. Second, it has been inspired by the events of the present. Finally, the event organizers on say that this event has been inspired by the event of the future.

Make-Up with a Difference – Lime Crime

They say beauty lies in the eyes of the beholder, and to look attractive and beautiful always many are going for makeup. The use of make-up also improve an individual’s self-esteem and builds confidence. Lime crime cosmetic is world’s magical beauty company that is dedicated to playing a new role in the make-up and cosmetic industry.

The CEO OF Lime Crime cosmetics, Doe Deere, has brought a new concept and meaning to the cosmetic sector. Doe Deere’s primary focus is to embrace who you are what you feel at the exact moment you are in, this cosmetic firm is repossessing the impression of what is exactly cool and acceptable. Doe Deere’s vision when creating her line of cosmetics, was to provide a uniquely named cosmetic, make-up that is cruelty –free, and a colorful line of cosmetics. Lime Crime has a broad range of products ranging from bold nail polishes, eye shadows to stunning lipsticks, such as the famous velventines.

Lime Crime does not only provide a cool and acceptable meaning of cosmetics, but it has also has had a huge impact in the cyber world. In the social media whether Instagram or Twitter, it has gained 2.5 million followers around the world. The company is run by a team of make-up lovers based in Los Angeles, and the fans consist, young girls, beauty lovers, and beauty newbies who are inspired to be who they are without any fear.

Doe Deere is the CEO and founder of Lime Crime cosmetics, she was born in Russia and raised in New York City. She launched Lime Crime after she was unable to find make-up bright enough to match the clothes she was sewing and selling on Ebay. The following year after its inception, the firm it unveiled their first unicorn lipstick, making Lime Crime the cosmetics company to present different and essential lip color in the market. In 2012 it introduced the velvetiness lipstick, and it made way to the modern liquid matte lipstick trend.

All Lime Crime products are vegan since its foundation, but in 2012 it formulated to make their entire products vegan standard. Deere oversees all the firms and the products developments, and she does so with her vision and goals in mind.

Doe Deere is a go-getter and an influencer, and she is an inspiration to many women in the world. She refused to quit her daydream and instead she has taken the role and the responsibility of inspiring and encouraging other women entrepreneurs to follow their dream and never give up. Doe Deere says that their biggest success and breakthrough in the cosmetics industry is when they introduced the liquid-to-matte- lipstick that stays on and does not crumble and is transfer proof. Deere is very dedicated to what she does to improve the cosmetic world as well as make individuals who love to put on make-up fell free and be themselves always.

Watch Doe Deere at PhamExpo

Securus Technologies Discusses Facts In Patent Issue Fight

I understand how difficult it can be to become embroiled in a patent battle with a competitor and have seen the difficult time that can be had by a company facing false claims over technology that may not have even been patented in the past. A short time ago I saw the positive attitude the Securus Technologies brand was bringing to the battle this Dallas, Texas based security technology company is facing over security features and monitoring options the company has brought to the industry with great success to more than 1.2 million inmates, according to information I read on the Securus Technologies Website.


As Securus Technologies is looking to fight for its rights in a Texas Federal Court and with the U.S. Patent Trial and Appeals board much of the information can be difficult for a regular person such as myself to understand. Reading a press release about the issues relating to the patent issues I was struck by the fact Securus Technologies is discussing the matter in simple terms so every aspect of the issues being discussed by Global Tel Link and Securus can be easily understood.


One of the areas I was impressed by as I read the press release given by Securus Technologies was the common sense approach the CEO of the company has taken to the issues of patents; CEO Richard A. Smith has offered a number of different options to GTL in a bid to end the patent litigation he believes will cause more harm than good for his rival.


College Savings Bank: Your Tuition Is Now Safe

In what may be perceived by many in the banking industry as a bold move to further expand its operations, NexBank Capital, has now ventured into the College Savings Bank scene full-speed ahead. According to John Holt, president and CEO of NexBank Capital Inc., College Savings Bank will continue its branding and name recognition status while maintaining primary operations under the banner of NexBank.

For those unfamiliar with College Savings Bank, it forms a safe-guard for those saving for college, retirement or any other numerous expenses while assuring its contributors that their funds will be held in a secure, stable and lucrative environment for now and future needs. To quote the financial institution’s slogan, “Your money will be there when you need it!”

In business to serve their clients and customer base since 1987, this division of NexBank SSB primarily concentrates on college savings and is a member of the Indiana College Choice CD 529 and Arizona Family College Savings Program-Bank Plan.

The NexBank Platform

As part of NexBank Capital Inc., NexBank spans across various diversified financial services via its three-prong core business strategy: commercial banking, mortgage banking and investment banking.

These results reflect NexBank’s efficiently run and profitable platform. “We have significantly increased earnings year-over-year and improved our asset and deposit channels, while prudently managing our risk and expenses,” said John Holt.

Having been established in 1922, the Dallas-based NexBank entity today enjoys more than $3.5 billion in assets as of June 30, 2016. In addition to the College Savings Bank division, NexBank offers advisory services to other banking entities such as corporate planning advice, advice to the real estate industry, middle-market companies, small businesses and some of the largest financial institutional clients in the market.

LED Light Bulbs Make It Easy To Save Energy

There are several changes you can make to start living a greener lifestyle. You can start by making the switch from incandescent bulbs to LED bulbs. Using LED bulbs is a great way to save energy in your home.

Do you know why incandescent light bulbs are hot to the touch? The light bulbs become hot because they release their energy as heat. This is why you feel the need to turn off the lights when the room becomes too warm. LED bulbs release less heat than traditional incandescent bulbs. You do not have to worry about turning up the air conditioner because LED bulbs do not cause the room to become too warm.

There are many LED bulbs that work with dimmers, timers and motion sensors. You can dim the lights when only need a small amount of lighting, or you can set the timer so the lights are only turned on during certain times of the day.

Gooee is a company that provides LED and smart lighting systems for home and commercial use. The smart sensors can detect motion, direction and temperature to give you the right amount of lighting. The wireless mesh control ensures you are using the right amount of luminaires in your LED lights. You can even figure out what lighting changes to make with the enterprise gateway.

LED bulbs use at least 75 percent less energy than incandescent bulbs, and this is great for the environment and your wallet.

Securus Technologies Establishes Video Visitation

Vimeo involves you and your videos by prioritizing your content and offering the best platforms for discovery, inspiration, and sharing. Vimeo was founded by creative filmmakers who wanted to explore videography in 2004. After Vimeo’s establishment, like-minded friends discovered the application and offered community support by acquiring the application. Vimeo has experienced massive growth over the years since its discovery. Vimeo is committed to fueling user’s worlds with a fun-filled environment that allows users to share content respectfully.  Visit Securus Leadership Team for more information.

Vimeo’s Guidelines

Vimeo adores their brand; hence its protective nature towards its appearance. Here are some guidelines from Vimeo in regards to usage:

  • Honesty

When referring to Vimeo, you must be truthful in your content because it is vital to protect the brand name and give it an effective representation. As a Vimeo user, you cannot complain of affiliation by the brand.

  • Proper Writing

The initials of the name Vimeo must be correct that is; the first letter V must be capitalized followed by small letters.

  • Referencing

When making a text incitation about Vimeo, all links should be associated with Vimeo websites that are; or

  • Discipline on Logos and Icons

When using Vimeo icons and logos, ensure you are polite during interaction by observing the guidelines because the positive brand presentation is vital.

Securus Technologies Video Installation

Securus Technologies is well- known for providing excellent communication services in correctional facilities. Its core objective is connecting inmates with their families and friends. At Securus, the new Video Visitation application allows families to communicate with prisoners at the comfort of their homes. Since the application only requires the internet, Securus Technologies Video Visitation makes communication bearable because there is no need of traveling the entire way to prison to visit your loved one. Also, Video Visitation allows you to involve your loved one in jail in your life at home. Inmates get to share the homely feeling during video visitation.

About Securus

Securus serves over 1,200,000 prisoners across North America while providing incident management, biometric analysis, public information and emergency response services to organizations. The core objective of Securus Technologies is ensuring proper channeling of communication from the source to the recipient. Therefore, the Video Visitation application provides prisoners and families with a convenient means of communication.

Securus Video Visitation – Everyday from Securus Technologies on Vimeo.

Why You Should Shop For Athletic Wear at Fabletics

Fabletics is a high-quality athletic wear and accessories line that was co-founded by Kate Hudson and the JustFab Inc, in August 2013 after they identified a gap in the active-wear marketplace. The brand has eight stores, and it aims at opening 75-100 stores in three to five years’ time. Customers have the opportunity outfits to try out the outfits and with the help of the Fabletics staff; they join the brands VIP subscriptions. JustFab has helped in upgrading the brand’s customer service system on as well as renewing the FAQs sections. All this has been done to help their clients understand how the subscription program works and minimize any problems its use. More information is available here.

Fabletics plans to achieve $250million target in online sales in 2016. Their operations were primarily online-based earlier but later opened a physical location where the customers can have a look at the products. Among the areas, include Inc. and Blue Nile Inc., which is a jewelry retailer. Some shoppers would prefer visiting the physical location to learn about the material used in making the product and later sample the different colors and styles that fit their preference online. In 2015, the brand included men clothing and accessories, and they plan to include dresses and swimwear in 2016 with plans to extend to other areas shortly.

One can choose to shop or skip the month before 5th of every month if you do not buy or skip the month before the said date; your credit card gets charged $49.95. One can skip as many months as possible provided they update it on the 1st to the 5th of every month. The first VIP purchase gets a $25 discount and free shipping. Fabletics conducts a short lifestyle quiz for the VIP members to understand their style and work out preferences after which they send new outfits every month to their clients. To cancel the VIP Membership, you can call 1-844-322-5384, the Fabletics service team. If the customer gives them one more chance, the Fabletics offers them one more outfit. More information is available here.

Fabletics aims at providing affordable accessories and athletic wear ranging from the essential to the fashion-inspired outfits that make the wearer feel good and have a great look. The brand is mainly known for their bright and patterns on their wears and their unique sports bra that has a lot of crisscrossed back straps paired with backless tops. Therefore, athleisure brand Fabletics remains the best store for all athletic wear and accessories.